After a controversy or two, Wells Fargo is ready to lay down a whole new set of rules and earn back the biggest currency of all: your trust.
Their recent spot cut by Andrea MacArthur and Amanda Perry, which is aptly titled “Trust,” takes viewers on a journey to the past as a means to forge a new present.
An ode to their storied history of dependability, the spot is both an exploration in self-reflection and a promise to all Wells Fargo customers out there—the bank has got your back.
